Join the Crusade to Save the White Elephant

December 17, 2009
by Makena Cahill

At BBMG, we thank the client gods every day for giving us the opportunity to work with so many amazing companies and organizations. It’s impossible to pick favorites, but every once in a while, a cause comes along that just pulls at our heart strings and jump starts us into action.

This year, we found just that when we were given a chance to work with the Save the White Elephant campaign. Did you know that every holiday season, 54.7 quadrillion white elephants wind up in the landfill? That’s right – sequined top hats, bejeweled tricycles, football phones, afro wigs, tie dye jumpsuits, feather boas – you name it, and there’s someone out there who doesn’t want it. With just a little help, all of these wonderful, useful gifts could find a loving home, but instead are discarded into the abyss by short-sighted owners.

We at BBMG say enough! Here’s to letting old gifts live anew! To find out more about the story of the white elephant and how you can make a difference, visit www.savethewhiteelephant.org.

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